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Living standards have soared during the twentieth century, and 0 U4 i f! O% N) P4 j/ r% L
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economists expect them to continue rising in the decades ahead. Does
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that mean that we humans can look forward to increasing happiness?
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Not necessarily, warns Richard A. Easterlin, an economist at the
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University of Southern California, in his new book, Growth Triumphant: % _% h+ j5 p' s
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The Twenty-first Century in Historical Perspective. Easterlin concedes ( `% G( a9 G5 D' ]6 c: M
$ v# _5 f8 s# ~% e0 P! Tthat richer people are more likely to report themselves as being happy ' E2 o$ }8 y3 ?2 o' A y
0 l, _7 l4 N" m7 Ithan poorer people are. But steady improvements in the American economy / M) o" T" C! o4 I
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have not been accompanied by steady increases in people‘s self-" @9 G0 a7 E! A( O# Z+ i4 Z7 U
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assessments of their own happiness. "There has been not improvement in
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0 K! A Z% I3 ^+ K" P8 c4 Waverage happiness in the United States over almost a half century----a 4 o) a" k9 l( @, D' t- z' ~
9 {0 \5 r$ h- X/ xperiod in which real GDP per capita more than doubled," Easterlin
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& \! J+ x: i# q# ]3 Treports.( p5 [, s2 A) U% i
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The explanation for this paradox may be that people become less ( C- E; l8 y: {! j
' e" s/ w$ n+ s+ Z! hsatisfied over time with a given level of income. In Easterlin‘s word: ( z- D4 ]! y" M. v0 e4 ~
8 A# n- l) R q3 W"As incomes rise, the aspiration level does too, and the effect of this 0 j5 E& |7 [: d5 N
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increase in aspirations is to vitiate the expected growth in happiness
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due to higher income." : S* {! H x2 x& _$ V' C8 J5 `2 H) _
* ~, g/ e+ G% o$ wMoney can buy happiness, Easterlin seems to be saying, but only if
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* Z$ ^' [$ F" Cone‘s amounts get bigger and other people aren‘t getting more. His
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analysis helps to explain sociologist Lee Rainwater‘s finding that
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Americans‘ perception of the income "necessary to get along" rose
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between 1950 and 1986 in the same proportion as actual per capita
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income. We feel rich if we have more than our neighbors, poor if we & W1 H: j7 `9 m+ {
+ b0 j) Z0 h2 |: k, j! G$ qhave less, and feeling relatively well off is equated with being happy.
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Easterlin‘s findings, challenge psychologist Abraham Maslow‘s
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; J( a/ p" [4 Q. [4 I( t"hierarchy of wants" as a reliable guide to future human motivation. & v/ P7 x! L7 a: o2 Y7 i
% x& }- T2 Y1 `4 X! MMaslow suggested that as people‘s basic material wants are satisfied 8 J j- b1 e* K+ v# a& O. c4 G$ O; |" Q
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they seek to achieve nonmaterial or spiritual goals. But Easterlin‘s
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5 g! r6 I: w$ N4 q& K2 wevidence points to the persistence of materialism.
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"Despite a general level of affluence never before realized in the
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history of the world." Easterlin observes, "Material concerns in the ' M0 E1 c, t5 j* {9 Q) l2 P e
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wealthiest nations today are as pressing as ever and the pursuit of & D8 A+ h8 m$ h# ~9 h7 o
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material need as intense." The evidence suggests there is no evolution
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toward higher order goals. Rather, each step upward on the ladder of
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economic development merely stimulates new economic desires that lead
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the chase ever onward. Economists are accustomed to deflating the money
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; z- q" M3 Q" j, T, b8 n( V1 T! Nvalue of national income by the average level of prices to obtain % z8 l4 O- o* N m
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"real" income. The process here is similar----real income is being 3 |: p7 _$ m( b0 c
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deflated by rising material aspiration, in this case to yield
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8 L" Z/ c8 l7 V4 {8 Oessentially constant subjective economic well-being. While it would be
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2 }3 O1 s7 b8 Z( N, @! H' A. S' j7 s6 dpleasant to envisage a world free from the pressure of material want, a 2 ^/ P x1 ?% k' U) }% K$ T
$ t2 B! l; W! r5 S& u! H/ I6 P4 b' X' Vmore realistic projection, based on the evidence, is of a world in # H1 t& w: _4 s5 t4 |
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which generation after generation thinks it needs only another 10% to
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20% more income to be perfectly happy.
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+ b. s& v1 H1 W' n. a; O6 PNeeds are limited, but not greeds. Science has developed no cure for - ~. I& l- d. m/ J. r3 k2 m- j
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envy, so our wealth boosts our happiness only briefly while shrinking . ? n5 b* j, r
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that of our neighbors. Thus the outlook for the future is gloomy in
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8 B3 ]2 F) |; q5 vEasterlin‘s view.
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1 z. t5 |0 H7 t9 a( Z"The future, then, to which the epoch of modern economic growth is ' ]( @; V: R3 @2 v' y
7 Z; ]/ n: V. Y! Gleading is one of never ending economic growth, a world in which ever V+ n; _/ C" \3 ]4 x6 a/ b
5 d3 W+ x/ n3 \. a( Jgrowing abundance is matched by ever rising aspirations, a world in
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which cultural difference is leveled in the constant race to achieve
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1 K& v2 ?' d7 H/ }0 Cthe goods life of material plenty, it is a world founded on belief in 3 I/ M. Z. j% R# l
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science and the power of rational inquiry and in the ultimate capacity / q& \: J4 ~3 u( G. q2 F1 Z. ?
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of humanity to shape its own destiny. The irony is that in this last ' M) s# L* P2 ], V8 V
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respect the lesson of history appears to be otherwise: that there is no 1 Q( o* q* h: I0 I# F; \ J# x
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choice. In the end, the triumph of economic growth is not a triumph of
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5 X: h- [- v8 H0 ? ]humanity over material wants; rather, it is the triumph of material
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wants over humanity." |
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